Probable Niche

We've identified the niche as car seats.

car seats

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as car seats.

seats, car, baby, strollers, cars, infant car, reviews, baby car, convertible car, products, child, safety, best, pushchairs, infant, seat covers, convertible, rear facing, travel, britax's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 22:09 UTC on May 9, 2014. The source was comprised of 38308 characters, of which 31009 are code, leaving an organic character count of 7299. The total word count on the home page is 1343. We filtered out 33 numbers, 588 common words, and 70 words shorter than three characters in length, leaving an impact word count of 631. The size of the lexicon (number of unique words) is only 255. We extracted fifteen top keywords, leaving 5.88% above the threshold. The number of phrases above the threshold was sixteen.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
car seats4624.08%
convertible car157.85%
britax marathon157.85%
safety features52.61%
good car31.57%
small children21.04%
seat review21.04%
real good21.04%
product description21.04%
integrated steel21.04%
good reviews21.04%
good product21.04%
feel comfortable21.04%
britax pavilion 21.04%
britax car21.04%
britax advocate21.04%

Domain Name Keywords

We found 3 significant keywords appearing in the domain name
  1. britax
  2. marathon
  3. britax marathon


Source Character Count 38308
Code Character Count 31009
Organic Character Count 7299
Filtered Numbers 33
Filtered Words (Common) 588
Filtered Words (Short) 70
Total Word Count 1343
Impact Paragraph Count 545
Impact Word Count 631
Impact Lexicon Size 255


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